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Privacy versus Personalization
December 6th, 2011, by Norm RoseMost agree that an important trend in e-commerce is personalization. This is even more essential in the mobile environment where location, context and personalization form the cornerstone for mobile search and marketing. Disturbing news of late around how mobile devices collect our information has created shockwaves across the Web. This includes the most recent reports on Carrier IQ and...
Where in the World is Norm Rose?
December 1st, 2011, by Norm RoseWith all due respect to the classic children’s TV show and game Carmen Sandiego, I have borrowed the show’s tag line having just completed a grueling travel schedule that took me to London, Washington DC, Miami, Rome and Amsterdam all within a five week period. These trips involved client technology engagements and speeches to various audiences. My Miami stop was to participate...
LATAM Airlines: It Will Happen!
November 11th, 2011, by PCareyIt will be finished by April 2012, and the regional aviation board will change radically. Yes, the merger of the two aviation giants, LAN (Chile) and TAM (Brazil) – announced in August 2010 – is finally moving forward. Both companies announced an agreement to exchange shares and create the largest airline in Latin America, headquartered in Santiago, Chile. As reported in PhoCusWright´s Latin America...
