Before I begin, I must admit my obsession with Google and its products, especially those with the trademark ‘beta’ tag attached to it. From the initial rollout of Gmail to Labs, Google Earth, Google Wave and most recently Buzz, I’ve always been captivated by anything new rolling out of 1600 Amphitheatre Parkway. This is why I am so excited by their strategy to finally make inroads in the travel... 

In a recent post, we reviewed Rue La La, the boutique shopping club positioned as a marketing distribution partner for travel and experiences. Over the past year, Rue La La has entered the travel marketing space and made a name for itself promoting high end hotels and destinations to its wealthy (and primarily female) membership. To dig deeper, we interviewed one New York luxury hotel that offered... 

Website: www.aboutanywhere.com Headquarters: London, United Kingdom Leadership: Ashwin Kamlani, CEO AboutAnywhere.com is an OTA that charges hotels a 10% margin, which is then reinvested to provide consumers with tangible benefits through strategic partnerships with major consumer brands. Hotels control their positions within their destination at www.aboutanywhere.com through an auction-based...